What is AssertionHub Automated?

Overview

AssertionHub Automated is a no-code platform that continuously monitors your web analytics stack.

It automates tracking validation for your most complex conversion funnels stripping away most of the complexity.

No installation or access to your tools is required. Simply start the free trial and start validating your conversions.

Get started with the free trial

Key Features

1. No-Code Automated Testing

While other tools need a level of JavaScript knowledge to test more complex funnels, with AssertionHub Automated you don’t need that.
We offer several guided ways to set up even the most complex journeys on Single Page Application and static websites.

2. Continuous Validation

Continuous validation of analytics and marketing pixels, including GA4, Facebook, Google Ads, and GTM data layers. The system monitors your tracking multiple times daily and sends Slack or email notifications when something breaks.

3. Built-in Tests and Duplicate events Detection

We provide built-in tests and duplicate detection that automatically validates common tracking issues for GA4, Google Tag Manager, Meta, and other supported platforms. With built-in checks and duplication rules rolled out monthly or on ad-hoc basis.

4. Comprehensive Testing Capabilities

Beyond built-in tests and duplicate detection, you can create custom tests to validate any aspect of your tracking:

• GDPR compliance
• Enhanced Ecommerce Testing
• Data Layer Validation
• Cross-Domain Tests
• Custom Rules to check every metric you need

AssertionHub Automated vs competitors

With rare exceptions, Automated analytics testing tools fall into two categories:

1. Prevention tools (like AssertionHub) that catch issues before they reach your reports
2. Detection tools that require installation and alert you after data is already affected

Prevention tools are more effective at maintaining data quality, but they may come with high costs and complexity.

Most competitors offer broad feature sets beyond analytics testing, forcing you to pay for functionality you might not need.

Pricing comparison:

• Prevention tools typically require enterprise budgets (hundreds to thousands per month)
• Detection tools start cheap but charge per event, often resulting in higher total costs

With AssertionHub Automated, you start at €49/month after your free trial. You get 1 User Journey with once-daily runs and 100 manual runs monthly. You can monitor unlimited events at no extra cost and without all the complexity of other tools.

Detailed comparisons:

• AssertionHub vs ObservePoint - Coming soon
• AssertionHub vs TrackingPlan - Coming soon

Supported Platforms

Validate your tracking implementations across these and more platforms with our QA solutions:

• Google Analytics 4 (GA4)
• Google Tag Manager (GTM)
• Facebook Pixel
• Google Ads
• Adobe Web SDK
• Bing Ads

Pricing Plans

Starter Plan

• Price: Start for Free, no credit card required, then continues after your confirmation at 49€/month
• Features:
  • Unlimited events
  • Notifications via Email & Slack
  • 1 User Journey
  • Email support

Standard Plan

• Price: Starting from € 179/month
• Features:
  • Unlimited Events
  • Notifications via Email & Slack
  • Up to Unlimited User Journeys
  • Email support

Enterprise Plan

• Price: Starting from € 499/month
• Features:
  • Unlimited Events
  • Notifications via Email & Slack
  • Up to Unlimited Domains
  • GDPR compliance check
  • Email & Chat support
  • Dedicated support to resolve issues

Referral Program

Earn by sharing AssertionHub Automated with others who need reliable analytics monitoring.

40% recurring commission on your first 5 referrals, then 30% on each additional referral. Both you and your referrals benefit from reliable analytics tracking.

Interested in our referral program? Click here to contact us.

Key Advantages

1. No Technical Barriers

• No coding required
• No browser extensions
• No scripts to add to your site
• Setup takes 1 minute

2. Comprehensive Coverage

• End-to-end testing of entire conversion funnels
• Multi-platform monitoring in one dashboard
• GDPR compliance checking
• Custom rule creation for specific business needs

3. Flexible Implementation

• Manage implementation yourself or with support
• Scale from single domain to unlimited domains
• Custom monitoring frequencies and rules available